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Essentials of Marketing Research 5  Edition By Joseph Hair and David Ortinau and Dana E. Harrison 2021 Test bank and Solution manual

Product details:

• ISBN-10: 1260260461
• ISBN-13: 9781260260465
• Author: Joseph Hair and David Ortinau and Dana E. Harrison
• Publisher: McGraw-Hill Education; 5th edition

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TABLE OF CONTENTS

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About the Author

Joseph Hair

Joe F. Hair is Professor of Marketing, Cleverdon Chair of Business, and Director of the PhD degree program in the Mitchell College of Business, at the University of South Alabama. In 2018 and 2019 he was recognized by Clarivate Analytics as being in the top 1% globally of all Business and Economics professors. He was selected for the award based on citations of his research and scholarly accomplishments, which for his career exceed 230,000.  Google Scholar ranks him #1 globally in the categories of Marketing and Multivariate Data Analysis

Essentials of Marketing Research 5